#DRIVENBYDESIGN IS BACK! DESIGN RACE SUITS FOR THE LONDON E-PRIX
• Mahindra Racing has launched an exciting new #DrivenByDesign competition as part of the build-up to the London E-Prix
• Fans have the opportunity to design the race suits for Alexander Sims and Alex Lynn to wear on their home race weekend and win a signed replica of their design
• Entries close on 4th June 2021 at 10am BST
21st May 2021, Banbury, UK – Mahindra Racing can now reveal its brand new #DrivenByDesign competition that will see fans have the opportunity to design the race suits of Alexander Sims and Alex Lynn for the London E-Prix.
The competition, which Mahindra Racing has been running since the first season of the ABB FIA Formula E World Championship, allows the winning Passioneers to personally contribute to the Mahindra Racing team as well as the pride of seeing their creations in action.
For the 2021 contest, the Banbury-based team calls upon fans to get creative by designing the race suits for Mahindra drivers Alexander Sims and Alex Lynn to wear during the London E-Prix double header in July. The two British drivers, both of whom have achieved podiums this season, will personally select their favourite designs to wear for their home E-Prix. In addition to seeing their designs on track, winners will also receive a signed replica of the race suits worn that weekend.
On the new #DrivenByDesign competition, Dilbagh Gill, Team Principal and CEO of Mahindra Racing, said: “This is a hugely exciting opportunity for our creative and passionate fans to personally contribute to our drivers’ home race weekend in July. Having witnessed the incredible talent submitted in previous years, I know that Alex and Alexander will have a difficult time choosing their favourite designs. I encourage all Passioneers to let their imaginations run wild – good luck!”
Fans can submit their entries via www.mahindraracing.com/dbd/ where they can access the full competition brief as well as design templates and team colour palettes. The contest closes at 10am BST on 4th June 2021.